AI Powered Referrals, Advocacy & Engagement

Employee Referrals

Employee Advocacy

Internal Mobility

Reward & Recognition

Internal Comms

Smart LinkedIn Matching Functionality

Trusted By Leaders Across The Globe

It’s Time To Rethink Your Referral And Advocacy Programs.

Most referral and advocacy programmes are failing with engagement rates of less than 10%, low quality applications and low referral hires. Real Links delivers 86%+ employee engagement, high quality applications, referral hires at 30%+, huge earned media value and increased employer brand awareness with ROI that moves the needle.

WHAT SETS US APART

We Strongly Believe

Good Isn’t Good Enough.

Enterprise-Grade Automation

Global scale. Zero admin headache. From automated rewards and payroll to global compliance and localisation, Real Links handles complexity end-to-end. HR stays in control. Employees stay motivated.

Targeted Activation & Sharing

Stop blasting. Start activating. Launch targeted campaigns for the right roles, teams and moments — with rich, embedded content that turns job sharing into storytelling. Higher engagement. More clicks. Better conversions.

Talent Matching & Referral Quality

More quality. Less chaos. Fully compliant. Our AI-powered, LinkedIn-compliant matching surfaces high-quality talent at scale — while structured referral types ensure clarity, speed and compliance. We prioritise quality hires, not just volume.

Embedded Where Work Happens

If it’s not in-flow, it won’t scale. Real Links lives inside Teams, Slack and Email — so referrals happen where work already happens. No new logins. No behaviour change. Adoption feels natural, not forced.

AI at the core

AI that works. Not AI that shouts. While others bolt AI on, we built it in. Milo quietly matches networks to roles, guides employees, powers communications and automates workflows — removing friction instead of adding noise. Smarter referrals. Better outcomes. Zero hype.

OUR PLATFORM IN ACTION

Designed For The Future Of Hiring - People Powered

We help you tap into the talent potential inside your organisation.

Engaging

Turn employees into your best referees & advocates - effortlessly

Engagement happens naturally when it’s simple. Real Links embeds referrals and advocacy into the tools your team already uses — powered by AI and share-worthy content.

Native experience in Teams, Slack, Email & Mobile

One-click sharing of embedded content across social channels

AI Milo Teams & Slack Bot helps employees to find the right matches in lightspeed

All tools connected with each other to maximize Employee Engagement

REPLACES

Low participation

Friction

Disconnected tools

Gamified

Reward contribution - not just clicks

Referrals and advocacy thrive when effort, quality and impact are visible. Real Links rewards meaningful participation - from trusted introductions to high-performing content shares.

Raffles, leaderboards and collective charity goals that reward the referral and advocacy journey

Global reward shop with a range of reward options

Clear progress updates and milestones and recognition along every step of the journey

Incentives that drive quality and consistency

REPLACES

One-size-fits-all bonuses

Unclear incentives

Disconnected tools

Quality

Quality over Volume

High-quality referrals are built on trust, context, and intent — not mass sharing or click-based mechanics.

Real Links is designed to surface meaningful introductions and recommendations, so teams can focus on the signals that actually matter.

LinkedIn Matching reveals high-quality talent networks

Clear distinction between introductions and recommendations

AI Agent Milo helps employees with the referral & advocacy process

Different incentive structures based on quality of the Referral to drive the right Referral behaviour

REPLACES

Unqualified Referral Applications

Missing Out On Talent

Broken Processes

Automation

Activate employees at scale - automatically

From launching referral drives to advocacy campaigns, Real Links automates engagement end-to-end - powered by AI and pre-built workflows.

AI-powered campaign creation

Automated referral & advocacy communications

Smart nudges across Teams, Slack, Email & Mobile

Automated reward tracking and payouts

REPLACES

Manual campaigns

Repetitive nudges

Admin overload

Measurable

Make employee impact visible

Real Links gives you clear insight into how employees contribute - whether by referring talent or amplifying your employer brand.

Engagement dashboards reveal overall participation

Referral dashboards that measure referral quality, conversion and hires

Advocacy dashboards that measure shares, clicks, views and earned media value

Campaign-level insights by role, team or region

REPLACES

Vanity metrics

Untracked sharing

Blind spots

Scalable

One platform for global referrals and advocacy

Designed for global organizations, Real Links scales employee-driven growth - across regions, teams and initiatives.

Global support for all languages, currencies & regulations

Region-specific rewards and policies

Scale from niche hiring to global referral and advocacy campaigns

Consistent experience for employees everywhere

REPLACES

Fragmented tools

Local workarounds

Compliance risk

INTEGRATIONS

Seamless Integration In

Lightspeed

We integrate with 200+ ATS providers and can get you connected within hours. On top of that, we fit seamlessly into your existing ecosystem — including Microsoft Teams, Slack, and email — as well as HRIS and payroll systems.

Check Out All Of Our

200+ ATS Integrations

Built to work perfectly with your existing tech stack.

TESTIMONIALS

Hear What Clients Have to Say

Hear from our Customers on how we have helped them to reduce their cost per hire, increase quality applications, boost their employer brand and much more.

  • Ines Badra

    Senior Talent Engagement Partner at HelloFresh

    “Running the advocacy campaign with Real Links was a game-changer for us. In just 3 weeks, our 90 ambassadors shared content that drove 4x more career site visits and earned €15,450 in media value. The results speak for themselves!”

  • Andrew Groves

    Head of UK Recruitment at Capco

    “Using Real Links has transformed how we approach hiring. In just a few weeks, we three filled hard-to-find roles in our Data & Analytics team, and now we’re scaling referrals across the UK to drive even more engagement. The platform makes it easy to turn our employees into active hiring ambassadors.”

  • Stephanie Cornell

    Head of People Communications & Marketing at WPP

    Real Links has fundamentally changed how our senior leaders advocate on behalf of WPP. Within the first three months, 150 of our most senior voices were regularly sharing content — driving over 1 million views and significantly amplifying our brand reach.”

  • Kayla Tobias

    Senior Manager, Talent Acquisition and Member Employment at Growmark, Inc.

    “Real Links has transformed the way we connect and grow talent at Growmark. Its intuitive design and transparent referral journey make it something our people genuinely enjoy using — and our hiring results speak for themselves”

  • André Fahner

    Recruiting Manager

    “Our people are our best advocates. When they share opportunities and stories themselves, it’s simply more authentic. Real Links made that possible in a way that finally included our field teams.”

  • Shivangy Singh

    Senior Resourcing Business Partner at Great Western Railways

    “Together with Real Links, GWR launched a focused, purpose-led campaign that empowered employees to become active advocates for change - resulting in a remarkable rise in female applicant share, from just 5% to 27%”

  • Gavin Foley

    Group Recruitment Marketing Specialist at Rentokil-Initial

    “Real Links has been a game-changer for Rentokil Initial. We’ve been able to scale a truly global referral program across 90 countries while maintaining local flexibility, compliance, and a seamless employee experience. With 72% employee participation, thousands of referral hires from internal and external candidates, and some regions seeing strong hire retention coming from referrals, the impact has been exceptional. Add to that real-time reporting, full payroll automation, and measurable improvements in quality of hire — Real Links has become a strategic partner in how we hire, retain, and engage talent globally.”

  • Ines Badra

    Senior Talent Engagement Partner at HelloFresh

    “Running the advocacy campaign with Real Links was a game-changer for us. In just 3 weeks, our 90 ambassadors shared content that drove 4x more career site visits and earned €15,450 in media value. The results speak for themselves!”

  • Andrew Groves

    Head of UK Recruitment at Capco

    “Using Real Links has transformed how we approach hiring. In just a few weeks, we three filled hard-to-find roles in our Data & Analytics team, and now we’re scaling referrals across the UK to drive even more engagement. The platform makes it easy to turn our employees into active hiring ambassadors.”

  • Stephanie Cornell

    Head of People Communications & Marketing at WPP

    Real Links has fundamentally changed how our senior leaders advocate on behalf of WPP. Within the first three months, 150 of our most senior voices were regularly sharing content — driving over 1 million views and significantly amplifying our brand reach.”

  • Kayla Tobias

    Senior Manager, Talent Acquisition and Member Employment at Growmark, Inc.

    “Real Links has transformed the way we connect and grow talent at Growmark. Its intuitive design and transparent referral journey make it something our people genuinely enjoy using — and our hiring results speak for themselves”

  • André Fahner

    Recruiting Manager

    “Our people are our best advocates. When they share opportunities and stories themselves, it’s simply more authentic. Real Links made that possible in a way that finally included our field teams.”

  • Shivangy Singh

    Senior Resourcing Business Partner at Great Western Railways

    “Together with Real Links, GWR launched a focused, purpose-led campaign that empowered employees to become active advocates for change - resulting in a remarkable rise in female applicant share, from just 5% to 27%”

  • Gavin Foley

    Group Recruitment Marketing Specialist at Rentokil-Initial

    “Real Links has been a game-changer for Rentokil Initial. We’ve been able to scale a truly global referral program across 90 countries while maintaining local flexibility, compliance, and a seamless employee experience. With 72% employee participation, thousands of referral hires from internal and external candidates, and some regions seeing strong hire retention coming from referrals, the impact has been exceptional. Add to that real-time reporting, full payroll automation, and measurable improvements in quality of hire — Real Links has become a strategic partner in how we hire, retain, and engage talent globally.”

HOW TO GET STARTED

From Launch To Hires & Brand Activation Faster Than Ever

Automate referrals and advocacy, track results in real time, and watch your talent pipeline grow—without adding to your team’s workload.

1

Book A Quick Demo

See how Real Links can transform your referral and advocacy program - in minutes.

2

Get Set Up At Lightning Speed

We handle the heavy lifting so your program is ready to launch in days, not months.

3

See Results In Weeks

Drive engagement, boost referrals & employer brand, and start filling roles faster - often within the first two weeks.

FAQ

Questions We Often

Get Asked

How does Real Links improve employee referral engagement?

What makes Real Links different from other referral platforms?

Does Real Links work globally?

How does Real Links integrate with our existing HR tech stack?

Is it easy for employees to make referrals?

How are rewards managed and distributed?

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